The customer, a company with 100 years of history behind it, is one of the major players in the Food market in Mexico and throughout the South American continent, with a presence in Chile as well.
In the Kantar 2020 report Brand Footprint en Latinoamérica y en México, the customer’s brand is ranked among the 10 preferred brands of Mexicans. The company’s score reveals a high approval rating with a penetration of 94.7%. This means that more than 90% of Mexican households have at home at least one product from this world leader.
In recent years, the company has acquired new plants in Minnesota and Arizona, ensuing a direct presence on the American market.
The company distributes to a total of more than 40 countries worldwide.
The customer relationship with Clevertech Group dates back to the early ‘90s with the supply of lid handling systems. In fact, the company not only produces food but also the packaging used for its products. The partnership has been consolidated over time thanks to the success of the systems installed in the Mexican plant.
The company’s verticalised business model led to a recent request for a new project by Clevertech. The challenge was to automate the palletising of a production line for shaped and empty PET bottles to be subsequently filled with edible oils.
The customer not only fills the PET bottles but also produces the primary packaging. For this purpose, it installed in its plant in Mexico a stretch blow moulding machine capable of producing three formats of PET bottles: a 500 ml bottle and two 1-liter formats. The line reaches a production speed of 300 bottles/min.
The decision not to transfer the empty bottles to the filling lines but to create an intermediate stock has important strategic implications. In fact, this choice allows for greater flexibility in the use of the various formats. The most suitable format is moved to the production line only at the right time, depending on the needs dictated by the market. Flexibility is an important element in a worldwide business in the Food industry, for a company that manages a variety of formats and serves very different markets.
As in every project, Clevertech carried out an analysis of the existing machinery in the plant and its geography to identify the critical aspects to be considered in the development of the layout.
First of all, the initial design of the plant did not envisage an intermediate storage of the bottles, but was set up so that the bottles were sent directly to the filling line. For this reason, an ad hoc space was not foreseen. The limited spaces thus required a palletising system with a compact layout.
Secondly, the PET bottle has a very small footprint and is therefore an unstable product that is difficult to palletise. An appropriate palletising technology had to be adopted for a product with poor stability.
The Clevertech team defined as the best solution using a single-column palletiser with a flap gripping system capable of picking up the rows of empty bottles by taking them by the neck. This system is very flexible because it is independent from the shape of the bottle body.
A transfer system enables gentle transport of the bottles from the bottle production line to the pre-formation zone of the palletiser, where the pallet pattern is created.
The configuration is completed by an independent system for positioning the interlayers and frames. Finally, the buffer conveyor transports the finished pallets to the storage area.
The installation of the system achieved the goal also thanks to the analysis and study that always accompanies Clevertech’s integrated design process.
In this case, the advantages of the system can be delineated in six main points: